locations scouting

Locations scouting

1:

This location is of a living room of the red sofas. This relates to the takeaway concept as it is within a home. The red sofas are bold which also relates to the stereotypes of Essex people being over the top and outrageous. This is a great location for my advert as the model is going to be hangover this links to the representations of Essex people being very carefree. The table is going to be really messy as it holds all of my props. This also links to the age demographic as teenagers upwards are know for being lazy.

       

2:

I decided to use this location as it is a very pretty as it is surrounded by flowers. I wanted to capture a advert outside. This advert links to the target demographic as it is based within a town centre, thus is a  good place to attract those within the age range 16-25.The town is also a good place to take my advert as Essex people are known for shopping a lot and going out partying.

                                                                               3:
I choose these three locations for one of my adverts, I wanted to use these locations as they're very homely.The very bright green sofa and the red seats links to the stereotypes from the tv program 'The only way is Essex' as the cast members are always seen in lots of fancy locations eating out, the bright colours also draws the younger audiences attention.

           

4.

Here I decided to use a dinner table in front of a window, this is because it enables me to photoshop the models to be in the background as well as sitting at the table eating. The table suits the advertising concept as it links to having a takeaway and also draws to a younger audience having their friends round.